Case Study: Classic Yet Elevated

Some gifting moments call for simplicity with impact, where thoughtful curation and brand alignment say more than scale. In these instances, I crafted high-end gift sets using a standard framework but elevated each through storytelling, material choices and luxury partnerships - all whilst staying within budget.

For The Witcher, a dark, medieval fantasy series, I curated a gift set featuring tom Dixon’s ‘Element’ candle and diffuser paired with Laurent Perrier’s Limited Edition Butterfly Cuvée Rosé (to touch on the mythical  elements). The items were packaged in a custom wooden hamper engraved with a map of the show’s fictional world, creating a sense of immersion and luxury.

For Bird Box Spain, a post apocalyptic survival story, I sourced the Byredo ‘Apocalyptic’ candle to echo the theme and paired it with a L’Objet Lito Stationary set and personalised brass pen holder. The set was designed to feel premium, collectible and reflective of the show’s darker tone.

International Gifting & Logistics

I have overseen international shipments across multiple territories gaining knowledge of custom restrictions and regional compliance - having to problem solve to ensure smooth delivery. I regularly liaised with agents and talent representatives to handle sensitive recipient data, whilst building internal Airtable databases to track and streamline gift distribution. 

I’ve also developed strong vendor and supplier relationships, from securing premium items to negotiating timelines to maintain quality control under pressure. Working closely with internal teams, i’ve pitched creative concepts tailored to local markets, ensuring each campaign was both aligned and culturally relevant.